# Alexandre Le Hégarat — Content Supply Chain Expert

> Content Supply Chain expert based in Paris, France — independent SEO and Generative Engine Optimization (GEO) consultant. 15 years helping brands rank on Google and get cited by AI search engines including ChatGPT, Perplexity, Google AI Overviews, and Gemini.

I help brands move from invisible to cited. My approach combines technical SEO foundations (crawl, architecture, Core Web Vitals) with modern GEO optimization (claim-based content, schema markup, AI citation strategy). I have worked with luxury, beauty, and fashion brands including Chanel, Sephora, Givenchy, Estée Lauder, Celine, Mugler, and Lancel. I also build and operate independent SEO tools.

Languages: English, French. Based in Paris (Île-de-France, France). Available for consulting engagements, audits, training, and ongoing partnerships.

## About

- [Background and approach](https://a2ex.cc/#about): 15 years through every search era — from Google's early days to AI-first discovery. Now focused on helping brands be the answer customers act on.

## Services

- [Technical & Editorial SEO](https://a2ex.cc/#services): Crawl audits, site architecture, Core Web Vitals, content strategy, on-page optimization. The foundations everything else relies on.
- [Generative Engine Optimization (GEO)](https://a2ex.cc/#services): Brand presence on AI search engines through claim-based structuring, schema markup, AI citation strategy, multi-platform monitoring on ChatGPT, Perplexity, Gemini, and Google AI Overviews.
- [Link Building & Digital PR](https://a2ex.cc/#services): Strategic netlinking, sponsored articles, digital PR. A few links that matter, rather than meaningless volume.
- [Consulting & Training](https://a2ex.cc/#services): Marketing team support, SEO and GEO training, strategic audits. Autonomy as the goal, not a lifelong subscription.

## Software & Tools

- [IndexAI](https://indexmysites.com/): Submit URLs to Google and track indexing in real time. Combines Google Indexing API, IndexNow, and Search Console verification — fully automated. 50 free credits, then paid plans.
- [ClickBooster](https://clicksbooster.app/): Optimize title tags and meta descriptions with AI. Suggestions, SERP preview, CTR impact reporting.
- [Dashboard SEO](https://dashboard.a2ex.cc/): Real-time monitoring of organic traffic, rankings, and keyword cannibalizations. Connected to Google Search Console.

## Selected Brands

- [Brands worked with](https://a2ex.cc/#projects): Chanel, Sephora, Givenchy, Estée Lauder, Lancel, Mugler, Celine, Paco Rabanne, Fenty Beauty, Guerlain, Diptyque, Richard Mille, A.P.C., ba&sh, Iro, Jennyfer, Naf Naf, Delsey Paris.

## FAQ

- [Frequently asked questions](https://a2ex.cc/#faq): Answers about SEO, GEO, the difference between traditional search and AI search optimization, working approach, pricing, and timelines.

## Contact

- [Get in touch](https://a2ex.cc/#contact): Email alex@lehegarat.com, WhatsApp +33 6 01 03 58 90, or book a 30-minute discovery call at https://cal.com/a2exandre.

## Optional

- [GitHub @a2ex](https://github.com/a2ex): Open source contributions and SEO tooling.
- [LinkedIn @a2exandre](https://linkedin.com/in/a2exandre): Professional profile and updates.
- [X / Twitter @a2exandre](https://x.com/a2exandre): SEO and GEO insights.
- [Telegram @SEOHotline](https://t.me/SEOHotline): SEO and GEO discussion channel.